Convincing Is Not Required

When leading my trainings or intensives, I often ask my clients: what are the things that come up for you when you think about sales? Many of them admit that they struggle with going into sales conversations feeling like they have to defend the value of their services and convince prospects to work with them. What comes up before the …

Power of Clarity

In the decade since leaving corporate to start my own business, I’ve seen many of the small business owners I work with struggling to find clarity around their business goals and vision. It’s a vicious cycle: because when there’s a lack of clarity, an entrepreneur will throw themselves into all the things, which further muddles their vision and leads to …

Shhh… Just Listen

“Thank you so much for letting me talk this out. I know what I want to do, I just needed a minute to talk about it out loud.” This was feedback a prospect recently shared with me during a sales conversation. She was at that stage in the process where she knew she wanted it, but needed to just talk …