How Do You Qualify Your Leads?

In working with my clients on their lead qualification, I’m often left with the question, “Why don’t we qualify our leads better before jumping on a call with them?” Without having any sort of lead qualification process in place, you’re essentially giving prospects – whether a good fit for your services or not – free reign over your time. Anyone …

Looking Forward to The Next 5 Years

As I celebrate birthdays, anniversaries, and other milestone moments at this stage in my life, I often find myself taking the time to look back and reflect. Last week, celebrating The Doyenne Agency’s five-year anniversary since we made the pivot into sales support, I recounted some of the most important lessons learned during this iteration of the agency so far. …