As entrepreneurs, we tend to feel like we have to do it all when it comes to our marketing. With so many different platforms and strategies at our disposal, it’s easy to put our hands in too many pots at the expense of focused, meaningful engagement with our ideal prospects and clients. However, your marketing strategy doesn’t have to be …
Finding Your Platform: How to Create a Targeted Marketing Strategy That Works
When it comes to marketing, many entrepreneurs and small business owners struggle with the expectation that they need to do it all. But by having a presence on every single platform, they’re likely spreading themselves too thin and casting their nets too wide to engage meaningfully with the clients they can serve best. The most successful marketing strategies target a …