Like all business owners, my business has seen its fair share of changes. When I first started out as an entrepreneur, I was providing training and coaching to women in corporate. Over time, that changed to a sales training model geared toward helping clients achieve a steady flow of income over time. Along with that shift in focus came a …
If you’re like many of my clients, you probably leverage inbound marketing to attract leads and are very familiar with the idea of opt-ins to connect with prospects and begin building relationships. But when was the last time you checked your opt-in strategy and follow-up? Lead qualification starts with your opt-in strategy, so making sure your strategy is up-to-date and …
In the decade since leaving corporate to start my own business, I’ve seen many of the small business owners I work with struggling to find clarity around their business goals and vision. It’s a vicious cycle: because when there’s a lack of clarity, an entrepreneur will throw themselves into all the things, which further muddles their vision and leads to …
Perhaps my very favorite aspect of what I do is getting the opportunity to talk to a lot of small business owners. While their passions and professions vary, their challenges are often similar. One of the questions I get most is: why does my sales system not seem to be working, despite having done all the right things? The answer …
We often hear that people only buy products or services from those they know, like, and trust. And while trust is so important to building strong relationships with clients and prospects, it’s equally as important when it comes to trusting yourself – a skill I’ve noticed many small business owners struggle with. As a business owner, trusting yourself allows you …
Do you feel like you’re constantly spread thin but still struggling to meet your revenue goals? The culprit may be an overly complicated business model. In this episode of Straight Talk About Sales, I outline three key indicators that you may need to simplify your sales systems. I’ll also discuss practical tips for simplification that will empower you to bring …
